Case Study: How a shed manufacturer grew operating profits by 80% in 12 months

Gillies & Mackay make the best sheds in the world. There’s no two ways about it. They craft beautiful, high-quality sheds, cabins, garden rooms and summerhouses that stand the test of time, even in the harsh Scottish elements, and they’ve been doing it for 30 years. Before Cara took over the running of the company […]

Content marketing vs SEO: What’s the difference and which service do you need?

During sales calls and meetings, I am often asked “what is the difference between content marketing and SEO strategy?”. Usually, the person wants to get more traffic to their website, improve their search engine rankings and become more discoverable online. At a glance, both content marketing and SEO appear to achieve these objectives, so they […]

How much does a content marketing strategy cost? (Cost/Price)

*The above video refers to 2018 prices – see article below or package pages for 2019 prices. If you’re weighing up the pros and cons of embarking on a content marketing strategy for your business, then one of the major factors in your decision is probably the cost. Perhaps you’ve relied on word of mouth […]