Imagine that a business owner is a driver, and their business is the car. It’s their vehicle for getting them where they want to go. They are in the driving seat, and they choose the direction, speed and the tunes!
But as well as driven, the car needs to be maintained. There are some things you do yourself – check the oil, fill up the screen-wash, put air in the tyres…
But most cars need a service from someone who has the experience and tools to get the job done efficiently. Someone who can make sure the engine is operating smoothly at all times, so that all the driver has to worry about is getting from A to B.
A lot of small business owners will tell you that they are keeping the engine running smoothly themselves without any help. They will often be working on the day to day tasks that keep the business going, however all these tasks will be taking up valuable time that could be better spent on developing their business.
Tasks such as social media management, managing emails, blog and newsletter creation can be big distractions. If these are the main tasks in your day, you’re focusing on the driving. When was the last time you stopped to check the engine?
Things like your marketing strategy, your internal systems and procedures, your IT security and your customer satisfaction?
The key to running a business successfully is focus, but how can you focus when you are wearing so many different hats each day, just to make sure everything is still running in the background?
One of the most popular and cost effective ways for business owners to get the help they need is to hire a virtual assistant. Virtual assistants help business owners to reach their final destination through practical support, completing tasks such as –
- Email management
- Calendar management
- Social media management
- Blog creation
- Newsletter creation
- Website content
- Internet research
As I’m sure you know, all of these tasks are incredibly important if you want to drive your business forward, but they are also very time consuming. Imagine how much further you could develop your business if you just had someone to take these tasks off your hands.
Do you feel that you have lost sight of your destination and not only are you driving your business you are also maintaining it? Maybe its time to hire a virtual assistant to help get you back on the road to success.
Have you done your business “MOT” this year yet? Let us know in the comments! 😉