It’s Sunday evening. I’ve spent the day gardening, so I’m pretty knackered. I don’t want the work week to start quite yet; all I want to do is curl up on the sofa and watch TV.
But last week was pretty busy, and I didn’t quite get a blog post done. I’m committed to my weekly blogging schedule, so I know I’ve got to do it. But frankly, I can’t be bothered.
We all have those days when blogging is the last thing we want to do. But, as we know, consistency is key to success, so what are 3 quick and easy blog ideas that you can use when you really don’t want to write?
Do a round-up
One of the easiest blog post formats you can follow is a round-up. This is where you curate content from other sources to provide a convenient digest for the reader.
Pick a theme or common thread; something that ties them altogether and serves as the purpose for the round-up. Give a brief summary of each item or piece of content: What’s it about? Why do you like it? Why is it relevant or helpful to the reader? Then provide a link so that they can check it out for themselves.
A round-up can be a great way to give recognition to people and build relationships. Want to get on the radar of influencers in your niche? Include them in your next round-up and send them an email or tweet to let them know! If your content is good quality, and relevant to their audience, they might even share it.
Here is a great example of a round-up style blog post from the Content Marketing Academy, on the best marketing conferences in the UK in 2017:
Make a list
A list post is another format which is straightforward to produce, making it widely popular across the internet. They tend to get good engagement on social media due to their intriguing headlines, and because they tap into a specific problem the reader may be having.
Your list could be comprised of your own knowledge and expertise, or it could be a list of useful information that you’ve researched and gathered from elsewhere. Do you have a list of tips or resources you can share? Titles of list posts commonly start with:
- Top 10 ways to…
- 5 reasons to…
- 8 tips for…
Make sure you break down your list with descriptive sub-headings, so that readers can scan your content easily and pick out the solutions they need.
In case you hadn’t realised, you’re reading a list post right now 😉 but here’s another example from Col at Pixels Ink on what to look for when choosing a logo designer:
Give a tutorial
Another good option is to write a tutorial, step-by-step or how-to post. Teach your readers how to do something that you know like the back of your hand!
These types of blog post always work well, because the internet is the ultimate DIY manual. If someone out there needs to learn how to do something, and they type it into Google, your blog could be exactly what they’re looking for.
Break your tutorial down into numbered steps and include photos, screenshots or short video clips to illustrate the lesson and ensure the reader can follow your instructions accurately.
Here’s a brilliant example of a tutorial post from Claire at Bright Clear Web:
So next time you’re struggling to put pen to paper (or fingers to keyboard), don’t make life too difficult for yourself! Choose one of these simple blog post formats, plug in your headphones, set a timer and get to work. You’ll be glad you did! 😉